Brand Identity for Eon Son,
Furniture Designer
Role
Design
Illustration
Team
Independent
Tool
After Effects
Photoshop
InDesign
The branding for furniture designer Eon Son captures the essence of her work, modern, linear, and quietly sophisticated. The visual identity extends across posters, logo, billboards, collection books, and merchandise, all unified by minimal typography and structured composition. Each element reflects the refined balance and clean geometry found in her furniture designs.
The logo draws inspiration from Eon Son’s name, using lowercase letters “eon” to express her refined simplicity. Its overall form subtly references furniture design, reminding viewers of the brand’s focus on modern, well-balanced pieces.
I designed a series of posters inspired by the works of a furniture designer known for her modern and minimal aesthetic. Each poster reinterprets one of her furniture pieces, using it as the central motif to explore its form, texture, and concept through graphic composition.
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