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Shot²: Coffee Cocktail Bar Branding




Role
Design
Illustration

Team
Independent

Tool
After Effects
Photoshop
InDesign

Shot² is a conceptual branding project for a coffee cocktail bar built on the idea of balance. Each drink combines one shot of espresso and one shot of liquor, bringing energy and relaxation together.

The visual identity combines clean typography, structured layouts, and illustrations of coffee cups and cocktail glasses to represent the balance between coffee and cocktails across the brand system. The primary type system pairs script and serif for refined, elegant titles, with monospace used in subtitles to bring subtle structure and precision.




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